Question 5 Evaluation

5.How did you attract/address your audience? 

With us having a young target audience we went for more promotions online. With our target audience being young we was able attract/address are audience really easy because with some much technology around it enable us to use this to promote a media product. The reason why it was so good is because most of are audience is connect to the internet. Examples of this was Facebook, Twitter, Instagram and YouTube. With Facebook, Twitter and Instagram we used these to realise the news about are media product the reason why this is good because with people liking and sharing these pages and posts it would lead to more exposure of the film meaning more people may see it and thinking I am going to watch it leading to more tickets/ money would be made. The way in which we used YouTube was we released teasers to allow people to have a sneak peak of what the film is about leading to more 'hype' to be crated around are media product. It also aloud us to link social media and YouTube together to share the video on social media to allow people to see it. This was the only way in which we promoted are media product and the cost of the promotion for the media task was nothing. The reason we way we went for a specific audience is because we know that they would like and it would allows us to make profit on the media product.